System Scale
8 scored dimensions + 1 aggregate
SaaS
AstroGitaa
A growing personal-development service — courses, readings, remedies, and matrimony guidance — running as one platform instead of a patchwork of tools, including matrimony compatibility scored honestly across 8 dimensions.
PaymentsBookingsCoursesE-CommerceAdminAutomation
AstroGitaa
The Challenge
A Vedic astrology and personal-development business had grown well beyond a single offering. Alongside matrimony compatibility checks, it ran one-on-one readings, ritual and remedy bookings, a self-paced course catalog spanning everything from nervous-system regulation to relationship coaching to general wellness, and even a path for people to train as certified practitioners. All of it — plus the storefront, the back office, and every marketing campaign — needed to function as one coherent business rather than a set of tools bolted on over time.
The Solution
Matrimony compatibility moved away from a single vague percentage toward a real breakdown across eight distinct areas of alignment (spiritual, finance, food, freedom, gender, readiness, relocation, work), so a couple can actually see where they match and where they don't — every category is scored and shown the same consistent way, whether it's one area on its own or the overall result. The course catalog was given one consistent learning experience with genuine completion certificates, rather than a different setup per course, and underneath all of it, the storefront, the operations team's tools, and every marketing campaign share the same foundation.
The Engineering
Three independent apps — for customers, for admin, and for marketing surveys — run on one shared database and one shared content delivery network, including everything that makes pages and images load fast, instead of three separate systems that would otherwise need to be kept in sync by hand. Course certificates are generated as real, finished documents on the spot, combining two official signatures into the certificate and showing the student a preview before it's finalized. The admin panel's navigation is organized into five clear sections — Core, Content Management, Bookings & Users, Marketing, Community — built into the structure itself, so it doesn't drift into a messy list as new admin pages get added over time. Each of the four survey funnels runs as its own independently branded experience, while sharing the same scoring engine behind the scenes.
One shared foundation, three apps
Shared database + content delivery network
one system underneath everything
Customer app
Admin app
Marketing survey app
Certificates generated on the spot
Two official signatures
→
Combined into a finished certificate
→
Previewed before the student sees it
Built For
CustomersAdministratorsCourse StudentsMarketing
The System
Someone requesting a compatibility check gets a genuine breakdown across eight areas that actually matter to a marriage decision, not a percentage that tells them almost nothing. A student can enroll in any course in a catalog that spans well beyond astrology — inner-work and nervous-system regulation, relationship and marriage readiness, feminine-empowerment work, general wellness — and moves through structured modules toward a real, signed certificate at the end, with the most advanced track leading toward a practitioner-certification pathway rather than stopping at a certificate of completion. Customers who want a more personal touch can book a one-on-one reading — career, life purpose, relationship, even location-based guidance — or a traditional ritual and remedy booking. Meanwhile, marketing runs several differently-branded campaigns off the same underlying engine, and admin manages bookings, content, and community from a single, clearly organized dashboard.
Consumer homepage
Astrology service marketplace
Matrimony compatibility results
Course curriculum management
Admin dashboard
Marketing survey funnel hub
The Outcome
Compatibility results actually mean something — a real breakdown instead of one number that hides the details. A course catalog spanning far beyond astrology — relationship coaching, personal growth, and wellness — all runs through one consistent learning and certification experience. New marketing campaigns can launch without new engineering work each time, and the storefront, back office, and marketing operate as one business instead of drifting into separate systems.
Architecture
1 shared database + delivery network for 3 apps
System Scale
4 marketing funnels, 1 shared engine
Technologies
Next.jsPostgreSQLCloudflare ImagesCloudflare CDN
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